There are tons of ways to direct traffic, but is it worthy? It's better if you focus on the right flow. Organic growth can be challenging; however, with an excellent strategy that doesn't matter at all! On the other side, many start-ups spend way more than what they should on advertising which leads their business crashing down even faster.
eCommerce sales are getting bigger and people like to shop online. But it's hard for small businesses and start-ups to get attention and drive traffic. But you can do this without a huge advertising budget.
E-commerce is growing quickly. It will grow more when people use their phones to buy things.
Act of Referral Marketing
A referral program on a website is a good way to get more people to buy from you. 81% of consumers shop if they are recommended by someone else. So you should also have reviews and recommendations about your products available.
Significance of Social Proof
Social proof is a way to make people like your service. If someone has seen it before or heard about what you did, they will want to buy it. For example, if 92% of customers who used your service liked it, they will also like it next time. But social proof can only lead to sales if people know about the social proof. That is why Facebook has Facebook reviews by other people in their posts when they are selling something on Facebook.
Strategize SEO
SEO is important in the online world. Online searches happen in search engines and less than 5% of people will go to the second page of the search engine. Our SEO Services in Kolkata, India, can help your e-commerce site rank on the first page. We use unique techniques to get you there.
Test the Call-To-Actions
We need a clear call to action on our site. Over 70% of small business websites don't have one, but that's an opportunity. You can use an aggressive call to action to get customers' attention. But you need to see what works best for your website. Meanwhile, if you want help with marketing, let us know at digital marketing Company Kolkata India. Remember, even just a short text can make a big difference!
Working with Influencers
Influential marketing has been very popular since the early days. You may have seen how movie stars used to promote products. Now, it is unrealistic to hire such expensive people; however, there are other options still available. For example, you can hire a sportsperson in case there is a nearby athletic event that they will be at. These people have powerful images in the market and help you put a brand impression on the prospects. Also, if you want to find someone influential, simply running a keyword search will work well enough for this purpose.
Provide Rewards
It is a good idea to keep your customers happy. This will make them buy more from you. Amazon Prime offers extra value to its members and it costs money, but people are willing to pay for it because of the rewards they get like discounts and gift cards. This will bring more customers to your store too.
Site Speed Matters
You need to be fast when you are selling your product. If your site takes too long to load, you might have 60% fewer visitors. If they are not visiting again, then it is not good. The website design company in India can help because it can make the site faster so that people will visit again.
Significance of Blogging
Content marketing is a way to get people to visit your website. It costs little money but can make more money for you. Content marketers will create articles about the products they sell, and then put links in them so people can buy their products. When someone visits your site, it's like an opportunity to make more money. Once you start writing articles on your website, you will have a lot of opportunities to get more traffic on it and make even more money!
Final Wrap
There are ways to keep your e-commerce business afloat. Traffic is the lifeblood for any online business, and you might be missing out on sales if you don't test out these tactics. Start generating more sales with these tricks by following them.
Digital Piloto is a California-based SEO company that offers 360-degree solutions, specializing in SEO services. Our team of digital marketing experts can help grow your business ROI-driven by using the latest optimization techniques and strategies. From SEO to content writing and PPC management, our multi-faceted approach guarantees maximum results for your online presence. We also offer SMO and online reputation management so you can focus on what matters most: running your business.
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